BMS and Pfizer

The Eliquis brand team needed a way to succinctly communicate an enormous amount of data to its managed care customers. It had to be simple to use, deployed using two discrete platforms, and refreshed constantly. This resource has become an integral part of the armamentarium for all members of the BMS and Pfizer multidisciplinary team.

Services Provided:
  • Account management
  • iOS development
  • Veeva iRep